Uchikura & Co Blog
2026-04-24
Japanese Consumer Mentality Why “Popular” Often Wins Over “Better” in Japan In Japan, both individuals and companies often choose what is already popular rather than what is new, innovative, or p...
2026-04-23
Stop Guessing Marketing. Start Getting Results. Most businesses don’t fail because they lack a good product.They fail because nobody knows they exist. Digital marketing today is not about posting...
2026-04-23
Sourdough in the Morning This morning, I brought freshly baked sourdough bread to the office. Nothing fancy. Just a loaf from Panera Bread. I used to hate sourdough. The sour taste didn’t sit rig...
2026-04-22
Ringi: A Decision-Making System That Shares Successes and Failures In many Japanese companies, a single manager in a meeting doesn’t make important decisions unilaterally. Instead, they often rely on ...
2026-04-22
You Cannot Find the Word “Gaman” （我慢）in English There are many Japanese words that don’t translate cleanly into English, but Gaman is one of the most interesting. If you try to translate it, you ...
2026-04-21
I have booked my flights for my business trip to Japan in June. I will depart on Monday, June 8, and arrive at Kansai International Airport at 4:25 PM on June 9 via Vancouver. After spending some t...
2026-04-20
Comparing Yesterday’s Earthquake to the Tohoku Disaster Yesterday’s earthquake in Japan, reported around magnitude 7.7, was strong enough to get everyone’s attention. It shook buildings, triggered ...
2026-04-20
Public support for Sanae Takaichi is still relatively strong—but it is clearly softening. The latest polling shows approval around 53%, down from earlier levels. That kind of shift doesn’t happen w...
2026-04-20
Major Earthquake Off Northern Japan — Stay Alert A major 7.7-magnitude earthquake struck off the northern coast of Japan today, April 20, 2026, at approximately 4:53 p.m. local time. The epicenter ...
2026-04-20
This morning at Costco, I noticed something simple but important. The same items, the same prices—but a different total at checkout. Why? Location. Moving from King County to unincorporated Snohomish ...