Ken Uchikura Newsletter Vol. 380 Why Choose PSPINC for Web Development? — A Message from the CEO —
2026-03-11

Kenichi Uchikura
President / CEO
Pacific Software Publishing, Inc.
ken.uchikura@pspinc.com
Twitter | Facebook | Linked In
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ABOUT PSPINC
PSPINC (Pacific Software Publishing, Inc.), based in Bellevue, Washington founded in 1987, has provided web hosting, email hosting, and internet solutions since 1997. The company operates data centers in the United States and Japan and supports businesses worldwide with reliable technology and multilingual service.
For more information or to discuss your needs, please call (800) 232-3939 or (425) 957-0808, or email Info@PSPINC.com
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Ken Uchikura Newsletter Vol. 380 Thumbnail
Why Choose PSPINC for Web Development? — A Message from the CEO —
A website isn’t just a company brochure anymore; it’s your primary sales channel, your marketing engine, and often a customer’s first impression of your company.
Despite this, many companies still choose a web agency solely on aesthetic design options or low cost. But after a few years, they hit a wall: the site doesn’t generate leads, no one knows how to update it, or they can’t even reach the company that built the site.
I’ve seen this happen numerous times. At PSPINC, we don't just build websites; we help businesses succeed online.
Despite this, many companies still choose a web agency solely on aesthetic design options or low cost. But after a few years, they hit a wall: the site doesn’t generate leads, no one knows how to update it, or they can’t even reach the company that built the site.
I’ve seen this happen numerous times. At PSPINC, we don't just build websites; we help businesses succeed online.
Beyond the Launch
At PSPINC, we don’t outsource; we handle everything in-house—planning, architecture, design, development, hosting, and maintenance.
The reason is simple. When something goes wrong, we take care of it.
The real work begins after the site goes live: continuous backups, 24/7 monitoring, security patches, and performance tuning keep a digital business running. We take full responsibility for that ecosystem.
At PSPINC, we don’t outsource; we handle everything in-house—planning, architecture, design, development, hosting, and maintenance.
The reason is simple. When something goes wrong, we take care of it.
The real work begins after the site goes live: continuous backups, 24/7 monitoring, security patches, and performance tuning keep a digital business running. We take full responsibility for that ecosystem.
Marketing Isn’t Separate from the Website
There's another principle we deeply value. A website only creates value when it reaches, engages, and converts its audience. That’s why we integrate marketing into the fabric of every build.
At PSPINC, we manage:
There's another principle we deeply value. A website only creates value when it reaches, engages, and converts its audience. That’s why we integrate marketing into the fabric of every build.
At PSPINC, we manage:
- Traffic Analysis
- SEO Strategy
- Online Advertising
- Social Media Management
- Email Marketing (NewsMAIL)
We handle it all under one roof. When separate companies handle web development and marketing, it only slows down improvement. We believe they must operate as one unified strategy.
37 Years of Trust
PSPINC has been in business for over 37 years. We have supported corporate communication since before the modern internet even existed.
Technology changes and trends fade, but our core philosophy remains: Our clients’ business growth defines our success. We don’t view a website as a one-time cost but as a long-term business asset. If you see your website from the same perspective, we believe PSPINC is the right partner for you.
There are moments when we realize we overlooked other perspectives —those of our customers, employees, or even competitors. The hardest part of leadership isn’t admitting a mistake; it’s acknowledging that the other side’s perspective is valid, too. To be honest, this is something I’m still practicing.
True leadership isn't about proving others wrong; it’s about having the strength to admit that you might not be right. I often ask myself: Did I try to see the world through their eyes? Did I try to understand them before I tried to win the argument?
If we can adopt this mindset, our discussions become deeper, our decisions become wiser, and our communities become less divided. Perhaps the true proof of intelligence isn't how well we can criticize others, but how honestly we can question ourselves.
PSPINC has been in business for over 37 years. We have supported corporate communication since before the modern internet even existed.
Technology changes and trends fade, but our core philosophy remains: Our clients’ business growth defines our success. We don’t view a website as a one-time cost but as a long-term business asset. If you see your website from the same perspective, we believe PSPINC is the right partner for you.
There are moments when we realize we overlooked other perspectives —those of our customers, employees, or even competitors. The hardest part of leadership isn’t admitting a mistake; it’s acknowledging that the other side’s perspective is valid, too. To be honest, this is something I’m still practicing.
True leadership isn't about proving others wrong; it’s about having the strength to admit that you might not be right. I often ask myself: Did I try to see the world through their eyes? Did I try to understand them before I tried to win the argument?
If we can adopt this mindset, our discussions become deeper, our decisions become wiser, and our communities become less divided. Perhaps the true proof of intelligence isn't how well we can criticize others, but how honestly we can question ourselves.
Kenichi Uchikura
President / CEO
Pacific Software Publishing, Inc.
ken.uchikura@pspinc.com
Twitter | Facebook | Linked In
__..-・**・-..__..-・**・-..__..-・**・-..__..-・**・-..__
ABOUT PSPINC
PSPINC (Pacific Software Publishing, Inc.), based in Bellevue, Washington founded in 1987, has provided web hosting, email hosting, and internet solutions since 1997. The company operates data centers in the United States and Japan and supports businesses worldwide with reliable technology and multilingual service.
For more information or to discuss your needs, please call (800) 232-3939 or (425) 957-0808, or email Info@PSPINC.com
__..-・**・-..__..-・**・-..__..-・**・-..__..-・**・-..__