Ken Uchikura Newsletter Vol. 364 If Achieving Results is the True Goal, Why Are You Choosing a High-Cost Famous Brand?
2025-11-19
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If Achieving Results is the True Goal, Why Are You Choosing a High-Cost Famous Brand?

 

When a company introduces or implements a new system or service, many business leaders say their goal is simple: to achieve results. Yet, in reality, it’s not uncommon for them to choose expensive brands simply because they’re famous or major players.

But if the true goal is not to use a brand name, but to achieve results, is that choice really the right one?

Selecting an Email Delivery Service

For instance, when starting a newsletter, many companies think of large mail service providers like Mailchimp or Constant Contact. While they’re certainly well-known, their systems’ design is primarily in English, they offer limited Japanese support, and rely mainly on email communication, which often comes with high costs.

In contrast, PSPINC’s email marketing service, NewsMAIL, supports both Japanese and English, and thousands of companies have been using NewsMAIL for over 20 years. We’ve designed it to ensure reliable email delivery and deepen customer relationships based on delivery results.

Hosting Services Supporting the Business Foundation

Another example is web and email hosting, which forms the foundation of business activities. Many companies assume that using a major cloud provider is the safest choice, but their support is often automated, making it difficult to speak directly with a human.

PSPINC’s premier hosting service, Dreamersi, lets you integrate web and email management easily. With a 24/7-monitored server system, our technicians can respond quickly in the event of any issue. We provide support in both Japanese and English, offering the optimal environment for Japanese companies and small to medium-sized businesses operating in the United States.

A Brand Built on "Trust," Not Advertising

Many brands use advertising and marketing to build their identity. However, PSPINC is different.

Our reputation has grown naturally over time, built on proven performance, technical expertise, and responsive support. PSPINC isn’t shaped by brands; it’s shaped by our customers’ trust.

Choose a True Partner

Choosing a famous brand may feel safe.
However, true peace of mind comes from a quick response when trouble occurs and delivering the promised results.

PSPINC supports our customers in achieving their goals with reliable technology and human effort, rather than flashy promotions. We strive to be a trusted partner for companies that prioritize business results above all else.

 
 

Pacific Software Publishing, Inc.
Kenichi Uchikura
President / CEO
Pacific Software Publishing, Inc.
ken.uchikura@pspinc.com
Twitter | Facebook | Linked In

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ABOUT PSPINC

PSPINC (Pacific Software Publishing, Inc.) is a technology company based in Bellevue, Washington, USA. Founded in 1987, PSPINC provides web hosting, email hosting, and other internet-related services to businesses and individuals worldwide.

In addition to its hosting services, PSPINC also offers website design and development, domain registration, and online marketing services. The company has data centers located in the United States and Japan, and it offers multilingual support to its customers.

PSPINC has a strong focus on customer service, and it has received numerous awards and accolades for its quality of service over the years. The company is committed to staying up-to-date with the latest technology and industry trends in order to provide the best possible solutions for its customers.

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